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Original by Jay Parkinson + MD + MPH = a doctor in NYC
12:17 am - Wed, May 19, 2010
72 notes
Take what you need, leave your fair share.

Non-Profit Panera Restaurant: Pay What You Want At Pilot Location

Panera Bread Co. is asking customers at a new restaurant to pay what they want.

The national bakery and restaurant chain launched a new nonprofit store here this week that has the same menu as its other 1,400 locations. But the prices are a little different – there aren’t any. Customers are told to donate what they want for a meal, whether it’s the full suggested price, a penny or $100.

The pilot restaurant is run by a nonprofit foundation. If it can sustain itself financially, Panera will expand the model around the country within months. 

This should be interesting…

(via jayparkinsonmd)

Notes

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    Uhhhhh. That doesn’t look good.
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    While not exactly totally original, (many independent cafes have operated under similar models) I am intrigued by...
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